- La Rosa agents can now receive commissions in cryptocurrency with a 2% charge.
- The initiative goals to streamline transactions and meet the demand for crypto funds.
- La Rosa reported a 155% income progress, hitting $51.7M in the primary 9 months of 2024.
La Rosa Holdings Corp. (NASDAQ: LRHC), a number one technology-integrated real estate firm, has introduced a groundbreaking initiative to allow its community of over 3,000 real estate agents in the United States to receive commissions in cryptocurrency. This positions La Rosa as a pioneer in integrating blockchain know-how into the real estate sector.
Real estate agents could have the choice to receive payouts in digital belongings, together with Bitcoin (BTC), beneath a 2% charge construction. The plan addresses the rising demand for different cost choices and displays the corporate’s dedication to innovation.
By leveraging blockchain know-how, La Rosa goals to streamline transactions, improve safety, and cut back related charges.
In a press release announcing the initiative, Alex Santos, the Chief Technology Officer of La Rosa stated, “Our intention to introduce cryptocurrency payments represents a natural evolution in our commitment to innovation and broker empowerment. Blockchain technology has the potential to simplify real estate transactions while offering agents and clients unmatched flexibility.”
Joe La Rosa, the corporate’s CEO, emphasised that cryptocurrency funds could lead on to sooner, safer transactions whereas providing agents the potential to profit from digital asset appreciation.
“This initiative not only positions La Rosa at the forefront of technological innovation in real estate but also creates new opportunities for our agents,” stated La Rosa. “We are proud to empower our network with cutting-edge solutions while meeting the growing demand for alternative payment methods.”
La Rosa Holdings, which operates 25 company places of work throughout the US and Puerto Rico, has seen outstanding progress, with a 188% year-over-year income improve in the primary 9 months of 2024, reaching $51.7 million. The firm’s versatile enterprise mannequin gives agents a alternative between a 100% fee plan and a revenue-sharing mannequin.
By integrating cryptocurrency cost choices, La Rosa Holdings continues to lead the cost in redefining real estate transactions, making certain its agents stay aggressive in a quickly evolving market.
